Copy that undersells
Your short description talks about the vibe and forgets the loop. Players scroll past before they know what they would actually do.
For indie devs on Steam, itch.io, mobile and console
Send us your link. We do everything.
A done-for-you launch service for indie games. Send us your game link and Launch Tavern handles the rest: store listing copy, tags and keywords, a press pitch, 25 verified creators who cover your genre, a launch-week plan and trailer beats. Nothing for you to figure out. Built to get your game more visibility and traction, ready in 48 hours or less.
Founding price of $49 for the first 10 orders only. Regular price after that is $149.
You spent years on the game. The store page got one weekend.
Tags on autopilot
Wrong tags put you in front of the wrong players. Steam's recommendations notice, and so do the people who bounce.
Outreach into the void
Mass emails to creators who stopped posting last year, or never touch your genre. Hours spent, zero replies.
What's in the Press Start Kit
Seven items on the menu. One consistent voice.
Store listing copy for each platform
Steam or itch.io page text, App Store and Google Play listing text and keywords, and a Nintendo Switch eShop description. Leads with your core loop, fits each store's limits, and uses only claims from your own materials.
Grouped tags
Real Steam tags, grouped by genre, mechanics, theme and discovery, with keep, add and drop calls and a reason for each. Matching itch.io tags, plus App Store and Google Play keywords for mobile games.
Press pitch email
A short, personal pitch with a subject line that says what your game is. Built to be customized per creator in under a minute.
Verified creator list, 25 entries
YouTubers, TikTokers, streamers and sites matched to your genre and platform, including mobile and Switch creators, each active within the last 90 days, with a link to a recent relevant piece.
Launch-week social plan
5 to 7 ready-to-post drafts across X, Bluesky, Reddit and short video, each with copy, visual direction and a call to action.
Trailer beat sheet
A second-by-second outline: visual, on-screen text and audio cues, so your trailer shows the hook in the first five seconds.
Launch checklist
The boring stuff that sinks launches: capsule sizes, demo timing, press kit, key requests, review copies, day-one patch notes.
Sample kits
See two before you buy one.
Two full sample kits, two very different genres, built only from public store pages and the developers' own materials. Every claim links to its source.
Automation roguelike
Vena
Solo-developed hex-tile automation roguelike, out November 9, 2026 on Steam, with an itch.io page too. Store copy, tags with reasoning, pitch email, social plan, trailer beats and sources.
"One tile. Six hungry veins. Nine phases. Vena packs automation-game depth into 15 to 50 minute roguelike runs."Open the Vena sample
First-person puzzle horror
The House Dreams Along With Them
Solo-developed first-person puzzle adventure, out November 10, 2026 on Steam. The complete kit, including 25 verified creators and sites and a dated launch checklist.
"Fall asleep in a room. Solve its dream. Wake up and the dream is real."Open the House Dreams sample
Both are unsolicited samples made from public information. Not affiliated with or endorsed by either developer.
How it works
Three steps. You only do the first one.
Send us your game link
Pay once through Stripe and paste your store or game page link. That's it.
We do everything
We research your game, write the copy, sort the tags and build your creator list. No calls, no homework.
Ready in 48 hours or less
Your finished kit arrives by email as one shareable page. One revision round is included.
Already paid? You are all set. We start from the game link you gave at checkout. Questions? Write to support@launchtavern.com.
Pricing
One kit. One price. Founding spots are open.
First 10 orders
Founding Press Start Kit
$49 Regular price $149
The full Press Start Kit for $49 instead of $149. In return, you share an honest testimonial after delivery.
- Everything in the Press Start Kit
- Delivered in 48 hours or less
- One revision round
Standard
Press Start Kit
$149 per game
Everything you need to put your game in front of the right players, in one shareable page.
- Store listing copy for each platform
- Grouped tags with reasoning
- Press pitch email
- 25 verified creators, incl. mobile and Switch
- 5 to 7 launch-week posts
- Trailer beat sheet
- Launch checklist
$149 applies only after the first 10 founding orders.
Already released on Steam?
Steam Page Fix
$59 Regular price $79
For games that are already out. Send us your Steam link and we fix the page for you: short description, About section, tag order, screenshot and capsule order, typos and trailer notes. Ready in 48 hours or less. Founding price of $59 for the first 10 orders, in exchange for a testimonial; $79 after that.
Prices in USD. One game per kit. We never promise wishlists, sales or press coverage, and neither should anyone else.
FAQ
Questions devs ask us
What is Launch Tavern?
Launch Tavern makes the Press Start Kit, a launch kit for indie games on Steam, itch.io, mobile and console. One kit includes store page copy, grouped tags, a press pitch email, 25 verified creators and sites matched to your genre, a launch-week social plan, a trailer beat sheet and a launch checklist.
How much does the Press Start Kit cost?
The Press Start Kit is $149 USD per game. The first 10 orders get a founding price of $49 in exchange for an honest testimonial after delivery.
How long does delivery take?
Your kit arrives by email as a shareable page in 48 hours or less from your order. Just send your game link at checkout and we do everything else. One revision round is included.
Does Launch Tavern support itch.io as well as Steam?
Yes. Every kit is written for the platforms you choose: Steam, itch.io, or both. Copy, tags and checklists follow each platform's own rules and limits.
Do you do mobile and console games?
Yes: Steam, itch.io, the App Store, Google Play, the Nintendo Switch eShop, and console indie storefronts on PlayStation and Xbox. One kit per game, focused on your main launch platform, with notes for the others.
How is the creator list verified?
Each of the 25 creators or sites has published content in your genre and has been active within the last 90 days when we check. Every entry includes a link to a recent relevant piece so you can personalize your pitch.
Do you guarantee wishlists, sales or press coverage?
No. Nobody honest can. We give you clear, accurate launch materials and a researched outreach list. Results depend on your game, timing and follow-through.
Is the kit written by a person?
Drafts are produced by our research and writing workflow, which uses software tools. Every kit is then checked by a human for accuracy, tone and platform rules before it reaches you.
What do I need to provide?
Just your store or game page link. We pull everything else from your page. If you want to add a launch date or anything we should know, there is an optional short form after checkout.
Who owns the kit?
You do. Use, edit and publish everything in your kit however you like.
Newsletter
Launch notes from the tavern
Occasional notes on indie launches on Steam, itch.io, mobile and console, plus new Launch Tavern services. No spam. Unsubscribe any time.
You'll get a quick email to confirm. See our privacy policy.
Launch day comes once. Let us handle it.
Send us your link and we do everything. Your Press Start Kit is ready in 48 hours or less. Founding price while the first 10 spots last.